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Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

Vom 18. Jul bis 30. Aug versenden wir Mo, Mi und Fr · Geschlossen 1.–15. Aug, kein Versand.

Die Lieferzeiten können sich etwas verlängern.

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What is double-sided wrapping paper? Everything explained

von Erik 21 May 2026


TL;DR:

  • Double-sided wrapping paper has prints on both sides, making it more versatile than standard paper. It offers more creative and storage options and tears less easily thanks to a coating of approximately 80 grams per m2. Ideal for holidays, stores, and personal gifts, with attractive cost savings and a professional finish.

Double-sided wrapping paper is gift wrap with a print on both sides. That sounds simple, but it makes a world of difference in practice. While regular wrapping paper has one design and a white or brown back, this type of paper offers a unique pattern or color on each side. This not only makes it more appealing to work with but also smarter. Whether you occasionally wrap a gift or process dozens of gifts daily in a store, you'll find that this paper offers more possibilities than you might expect.

Table of Contents

Key Points

Point Details
Definition and structure Double-sided wrapping paper has prints on both sides, often on coated paper of approximately 80 grams per m2.
Creative added value You can show both sides by folding the edges, which creates a playful and neat effect.
Storage efficiency One roll replaces two different rolls of single-sided paper, saving storage space and costs.
Business benefits Volume discounts go up to 15% for larger purchases, making this paper attractive for retailers.
Smart purchasing When buying, pay attention to roll width, gram weight, and coating to achieve the best price per gift.

What exactly is double-sided wrapping paper?

Double-sided wrapping paper is gift wrap with designs on both sides. This immediately distinguishes it from standard wrapping paper, where only one side is printed. The back of regular wrapping paper is typically plain white or natural, functional but not decorative. With double-sided paper, you effectively choose two designs in one roll.

The paper is usually coated and weighs about 80 grams per m2. That weight is deliberately chosen. It's heavy enough to fold firmly without tearing, and light enough to work smoothly. The coating plays a big role here: it provides a smooth surface on which ink prints brightly, and it strengthens the paper structure.

Sizes and specifications

The standard roll width typically varies between 30 and 70 centimeters, with a length of 100 to 200 meters. These are industrial sizes suitable for both private individuals and retailers. Smaller rolls also exist, but for regular use, a larger roll is more cost-efficient.

Feature Double-sided paper Single-sided paper
Printing Both sides One side
Weight Approx. 80 grams per m2 50 to 80 grams per m2
Coating Standard present Variable
Tear resistance Higher Lower to average
Storage space Less needed More needed for multiple designs

It's important to understand that coating and weight together determine the processing quality. Cheaper paper without coating tears more easily and is harder to fold neatly. For professional use, coating is therefore not a luxury, but a technical requirement.

Advantages and creative applications

The biggest advantage of double-sided wrapping paper is its flexibility. You work with one roll but have two completely different designs at your disposal. This saves storage space, purchasing effort, and decision-making time in practice.

You can approach double-sided wrapping in different ways

Another striking advantage is its sturdiness. The paper tears less easily than lighter alternatives, which is convenient when wrapping larger or irregularly shaped gifts. Sturdier paper also gives a more luxurious look, something consumers and retailers immediately recognize.

Creative users quickly discover a technique that makes the paper truly distinctive: folding the edges. By slightly folding over the flaps at the top and bottom, the reverse side becomes visible as a decorative finish. The result is a gift that looks both professional and playful, without extra materials or effort.

When do you use double-sided paper?

  • For seasonal occasions such as Christmas, Sinterklaas, or Valentine's Day, where you want to quickly switch designs per holiday.
  • For stores that wrap many gifts and want to work efficiently with a limited stock of rolls.
  • For personal gifts where you want to tailor the packaging to the recipient, not just the occasion.
  • For small gifts where you want to use a double edge as a decorative element. See also tips for small gifts for more inspiration.
  • For DIY wrapping ideas where you want to combine two patterns for a unique result.

Pro-tip: Choose a roll where the two sides offer contrast, for example, a graphic pattern on one side and a solid color on the other. This way, you can use the same roll for both playful and sleek packaging.

Double-sided wrapping paper is also ideal for retailers focused on efficiency. One roll on the shelf provides access to two presentation options, significantly simplifying logistics. You need to keep track of fewer rolls while still being able to present a variety.

Double-sided versus single-sided compared

The choice between double-sided and single-sided paper depends on use, budget, and preference. Below is an overview of the main differences.

Infographic: using double-sided or single-sided paper?

Criterion Double-sided Single-sided
Price per roll Slightly higher Lower
Storage space Less needed More needed
Presentation options Two per roll One per roll
Tear resistance Higher due to coating Variable
Suitable for professional use Yes Limited

Double-sided paper is more expensive, but it requires less storage space and offers more options per roll. For occasional use, single-sided paper may suffice. For stores or people who wrap regularly, double-sided is almost always the sharper choice in the long run.

The coating on double-sided paper also ensures that it folds more smoothly and tears less easily than standard single-sided paper. This makes a noticeable difference when finishing corners and edges, making the packaging look neater and tidier.

Aesthetically, double-sided paper wins in terms of presentation. The ability to reveal a second design at the edges or flaps gives the packaging a layered and finished look that cannot be achieved with single-sided paper without additional materials.

Buying double-sided wrapping paper: what you need to know

Double-sided wrapping paper is available at stationery stores, gift shops, and online retailers. However, the greatest variety can be found online, where specialized providers offer a wide range of designs, weights, and roll sizes.

When purchasing larger quantities, there are a few things to keep a close eye on:

  1. Roll width and length. Choose a width that suits the size of gifts you most often wrap. A width of 50 centimeters is versatile enough for most applications.
  2. Gram weight. Paper of approximately 80 grams per m2 is the standard for quality use. Lighter variants are cheaper but less durable in use.
  3. Coating. Coated paper processes better and provides a sharper print. Check this in the product specifications before ordering.
  4. Design combinations. Pay close attention to which two designs are on the front and back. Not all combinations are equally versatile.
  5. Volume discounts. For business purchases, discounts are available. For 3 boxes, the discount is 5%; for 6 boxes, 10%; for 12 boxes, 12%; and for 24 boxes, it goes up to 15%. This makes bulk purchase financially attractive.

Kadopapier offers an extensive assortment with direct delivery. Ordered Monday to Friday before 3:00 PM means same-business-day shipping. Free shipping applies from 100 euros, excluding VAT.

Pro-tip: When making business purchases, always calculate the price per meter instead of per roll. This gives a more accurate picture of the actual cost per wrapped gift.

Inspiration and techniques for optimal use

Good wrapping is a skill, and double-sided wrapping paper gives you more tools to utilize that skill. Here are concrete techniques and ideas to get the most out of your paper.

The basic rule for any creative wrapping technique is to lay the paper snugly but not too tightly around the gift. Too much tension tears the coating, too little tension causes wrinkles. Measure the paper in advance by placing the gift on it and allowing at least 5 centimeters extra on all sides.

  • Fold-over edge. Fold the sides slightly inwards before securing the flap. The inside of the paper then becomes visible as a decorative edge. This works best with paper that has strongly contrasting designs on the front and back.
  • Diagonal method. Place the gift on a corner of the paper and fold diagonally. This makes both sides of the paper partially visible, creating a playful and unexpected effect.
  • Double-layer wrapping. Use a sheet from one side as the outer layer and a smaller piece from the other side as a decorative inlay or belly band. Combine this with a graceful ribbon for a finished look.
  • Gift in a gift. Wrap a small extra gift in the inside of the paper and incorporate it as a surprise when unwrapping.

Accessories like ribbons, labels, and decorative buttons make the difference between an ordinary and a special package. A ribbon in a color that matches one of the designs on the paper pulls the whole thing together. Also look at DIY packaging tips for more detailed ideas per gift type.

Pro-tip: After wrapping, always place a folded piece of tape on the inside of the flap instead of the outside. This keeps the paper surface free of tape marks and makes the gift look neat on all sides.

My experience with double-sided wrapping paper

I've been using double-sided wrapping paper for years, and honestly, I'm still enthusiastic about it. What strikes me is that many people underestimate the simplest application: storage savings. In a store environment, but also at home in a drawer or cabinet, space for wrapping materials is limited. One roll with two designs is practically equivalent to two rolls of single-sided paper but takes up half the space.

What I've also learned is that the quality of the coating makes all the difference in actual wrapping. Cheap paper without coating tears as soon as you try to fold a corner tightly. With well-coated paper of the right weight, it works smoothly, even with irregular shapes.

What I often see is that users stop at the standard way of wrapping. They simply don't fold the back of the paper over. That's a shame, because the folded edge is precisely the element that instantly makes a package look professional. Try it once, and you'll always do it that way afterward.

My advice: always buy a little more than you think you need. Leftover paper is not a loss. It's a supply for next time.

— M

Complete your packaging at Kadopapier

Double-sided wrapping paper is the foundation, but the finishing touches complete the gift. At Kadopapier, you'll find a wide range of ribbons, decorations, and accessories that complement every type of paper and occasion. Choose luxurious organza Christmas ribbons for a festive finish, or opt for a colorful curling ribbon in soft pink for a cheerful result. Ordered Monday to Friday before 3:00 PM, shipped the same business day. Free shipping on orders over 100 euros excluding VAT. Business customers also benefit from volume discounts on larger orders.

FAQ

What is double-sided wrapping paper?

Double-sided wrapping paper is gift wrap with a print on both sides. This means one roll offers two different designs or colors.

What does double-sided wrapping paper normally weigh?

The standard weight is approximately 80 grams per m2, with a coating for strength and flexibility when folding.

How do I use both sides of the paper?

Fold the edges or flaps slightly so that the inside becomes visible as a decorative finish. This creates a professional effect without extra materials.

Where can I buy double-sided wrapping paper?

You can buy it from specialized online stores like Kadopapier, which offer a wide selection of designs, roll sizes, and business volume discounts.

Is double-sided wrapping paper more expensive than single-sided?

The price per roll is slightly higher, but due to its dual application and better storage efficiency, the actual cost per wrapped gift is comparable or lower.

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